SEO
Improve your Google rankings, attract more of the right visitors, and turn website traffic into quality leads.
SEO services – Improve your visibility and be found
Imagine 500 people actively searching for the seafreight services you offer. SEO helps your website appear in front of them at the exact moment they need you.
CocoonFX helps freight forwarder & logistics companies improve their visibility on Google and AI search with a clear, no-nonsense approach to SEO with over 15 years experience.
We take the hassle out of search marketing, focusing on what matters most: getting your business found by the right people, increasing quality website visits, and turning more of those visitors into real enquiries.
SEO services – Search is changing beyond Google
People are increasingly using ChatGPT, Gemini, Perplexity and other AI tools to research companies, services and suppliers. We structure your website, content and online authority so your business has the best opportunity of being discovered across both traditional and AI-powered search.
For freight forwarding and logistics companies, this means more visibility on Google and AI search, more relevant website visitors, and more quality enquiries.
That is the power of SEO: helping the right people find your business.
The SEO race!
Any spend on SEO will start getting you to where you need to be. So if there is no one in the race you are going to get ahead, and the more you spend the quicker you’ll get there.
I hope you’re catching our drift already!
If people are in the race then that’s when you need to speed things up to get ahead of the competition.
The clever bit is choosing which race you want to compete in.
How much does it cost?
Costs from: £3000/month
An SEO campaign that works for Freight Forwarding and Logistics Companies
Website Audit
This reports on aspects of your site where performance can be improved. This includes how a site is built, the structure of a site, user experience an load times. The audit will give you actionable items that needs to be carried out on your site to bring it up to speed. It’s a bit like an MOT!
SEO Consultancy
We can provide advice and recommendation on forming an SEO strategy. I’s very much about aligning business goals with customer requirements with what is achievable with your budgets. This come through analysing the data and then having a conversation with yourselef about the options open to you and then determining what is the best for ROI.
Back Linking
Backlinking is crucial in SEO because it boosts website authority, improves search engine rankings, and increases organic traffic. High-quality backlinks signal to search engines that your site is trustworthy and relevant. Effective backlink strategies enhance domain credibility, visibility, and overall digital presence, leading to better search performance.
On boarding process for your SEO campaign.
1. Tell us your goals
We can jump on a discovery call and go through your requirements and goals. Budgets will also be discussed. It’s generally a quick process to get the information we need to put a plan together.
2. We’ll research your best options
Based on your budget and what you want to achieve we’ll give you the best options available and give our informed opinion on the best route forward.
3. Deliver the plan
You’ll have to give us access to your Google Analytics, and then after some initial audits to make sure you have everything setup right, we get under way working on your SEO within 5 working days.
4. Monthly reports
SEO reports will be sent back monthly, and regular face-to-face meetings scheduled to suit your needs. Insights gained from the reports will be fed back into your SEO plan.
SEO is about marketing your website
Struggling to get found on Google? Seeing fewer website visits, enquiries, or leads? Whether you are a law firm looking for more client instructions or a logistics company trying to generate more quality enquiries, our SEO services are designed to help the right people find your business.
We create tailored SEO and AI SEO strategies for law firms, freight forwarders, transport companies, 3PLs, and logistics providers. The goal is simple: improve your visibility on Google and AI-powered search, attract more relevant visitors, and turn that traffic into real business opportunities.
Our process is clear, practical, and focused on results. We help your website appear for the search terms your customers are already using, whether they are looking for legal advice, specialist solicitors, freight services, warehousing, customs support, or logistics solutions.
As search continues to change, your business needs to stay visible. We monitor search trends, improve your website content, and make sure your company is positioned ahead of competitors.
Get in touch today and let’s help more of the right people find your law firm or logistics business online.
CocoonFX SEO Services – Frequently Asked Questions
❓ How much does SEO Cost?
Our ongoing SEO consultancy starts from £3000 per month. The exact cost depends on your website, market, competition and the amount of work required.
Before recommending anything, we look at where you are now, what your competitors are doing and where the best opportunities are.
We would rather focus your budget on areas that can generate genuine commercial value than sell you a long list of unnecessary SEO tasks.
❓ How long does SEO take to work?
SEO is a long-term investment rather than a quick fix. Some technical improvements can have an impact relatively quickly, while meaningful improvements in rankings, traffic and enquiries will usually build over several months.
The timescale depends on your existing website, competition, market and how much authority your website already has.
We will set realistic expectations from the outset and show you what is changing along the way.
❓What do I get for £3000 per month?
Every SEO campaign is different, but our work typically covers technical SEO, search strategy, competitor research, content planning, website optimisation, authority building and ongoing performance analysis.
More importantly, we focus on the searches that could generate business.
Ranking highly for a keyword is only useful if the people searching for it are potential customers. We say £3000 is the starting point.
❓Do you specialise in logistics and freight forwarding SEO?
Yes. Cocoonfx has a particular focus on logistics and freight forwarding.
Understanding the industry makes a significant difference when creating an SEO strategy. It helps us understand your services, customers, terminology, competitors and the types of searches that are commercially important.
For logistics businesses in particular, we understand freight forwarding, transport, customs, warehousing and supply chain terminology rather than having to learn the industry from scratch.
❓Can you work with our existing website or marketing team?
Yes.
You do not need to replace your website, developer or internal marketing team to work with Cocoonfx.
We can provide the strategy and SEO direction while working alongside your existing people. Where technical or content changes are required, we can either implement them where appropriate or provide clear recommendations for your existing team to complete.
❓How do you measure whether SEO is working?
We don’t believe SEO success should be measured purely by ranking reports.
We look at the wider picture, including search visibility, relevant website traffic, enquiries, conversions and the commercial value being generated from organic search.
Rankings are important, but ultimately the question should be:
Is SEO helping your business generate more of the right opportunities?
That is what we want to measure.
Costs start at £1500/month. Above that budget is very much down to where you are as a organisation. We don’t tie you in to 12 month contracts, but you should commit yourself to at least 6 months.
Want to start building leads through your site – get in touch for an initial free consultation.
Call us on: +44 (0)121 8203659
Want to know more about how SEO works? We follow 4 principle cornerstones for a strong content based SEO strategy. Then if you want to know how to start doing some of this yourself, there is a download at the bottom of the page.
SEO No: 1. Solid site foundation
Your website needs a sound technical structure to perform well in search results. We conduct a comprehensive audit to uncover any issues and improve your site’s performance.
We’ll walk you through the findings to ensure you’re fully informed about the technical health of your site and the necessary actions for optimisation.
SEO No: 2. Keyword research
Keyword research is the backbone of any successful SEO campaign. We dig deep to identify high-impact keywords by analysing potential traffic, competition, and relevance to your business.
This research gives us insights into local & national market trends and forms the core of our strategic decisions, ensuring you target keywords that will truly drive results.
SEO No: 3. Back links
Backlinks are critical for increasing your site’s authority. By securing quality links from reputable third-party sites, we help build trust with search engines, improving your rankings.
This network of external links enhances your site’s reputation, making it more likely to appear at the top of search results for key terms.
SEO No: 4. Relevant content
Creating valuable, relevant content is essential to engaging your audience and improving your rankings. We develop targeted blog posts and articles that align with the topics and keywords your customers are searching for.
This not only boosts search engine visibility but also positions your business as a trusted industry leader.
